Real builds and campaigns — outcomes tied to revenue, retention, and speed.
SaaS · Product Engineering
Re-architected a legacy analytics dashboard into a modern web platform with real-time streaming, role-based access, and a redesigned onboarding funnel that cut time-to-value in half.
E-commerce · Growth Marketing
Combined a headless storefront rebuild with paid acquisition and CRO experiments — tightening checkout friction and scaling profitable ad spend.
Digital Marketing · Illustrative
Local SEO, Google Business Profile, and Google Ads for a US home-services brand — measured on qualified calls and booked jobs.